ILM Level 2

Understanding Sales (279)


Description
COURSE OVERVIEW
Ensuring your sales force has the skills in place to make the most of every sales opportunity is vital for your business to grow and thrive. This course is designed for businesses of all sizes, and for those starting out in sales, or for team leaders seeking to develop their sales skills. This course provides an insight into how and why a customer buys. It shows you how to identify the different stages of the sales process and how to close a sale effectively. This course provides you with the training to successfully sell in both business-to-business and business-to-consumer contexts. On completion of this course, you will be able to plan for and make sales calls and carry out sales visits with more confidence, and professionalism. You will be able to make effective sales pitches, and handle potential buyer objections. You will learn how to close deals effectively, and follow up to ensure customer commitment and retention. In all, you will have greater success with your sales activities.

COURSE DETAILS
- Suitable For: Middle and Senior Managers
- 229 Understanding Sales (2 credits)
- Course Duration: 20 Hours
- Certification: Download your Certificate on completion
- Additional Resources: Download comprehensive Learners manual, additional articles and worksheets
Content
  • Essential Sales Skills 1 - Getting Started
  • Essential Sales Skills 2 - Understanding Sales
  • Video - Its all about the Sale
  • Essential Sales Skills 3 - The Skills you Need
  • Essential Sales Skills 4 - Sales Models
  • Essential Sales Skills - Quiz 1
  • Essential Sales Skills 5 - Preparing to Sell
  • Essential Sales Skills 6 - Making the Pitch
  • Video - Focus on the Benefits
  • Essential Sales Skills 7 - Overcoming Objections
  • Video - How to Overcome Sales Objections
  • Essential Sales Skills 8 - Closing the Sale
  • Video - The Art of Closing a Sale
  • Essential Sales Skills 9 - Following-up
  • Essential Sales Skills 10 - Wrapping-up
  • Essential Sales Skills - Quiz 2
  • Essential Sales Skills - Course Evaluation
Completion rules
  • You must complete 90.00% of the content